6,850+ 5 Star Reviews
Effortless Beauty That Lasts All Day, From Brows to Lips.
Trusted for 20+ years—real beauty that lasts, designed for real women with real lives
Paige S. Brows On Point® Micro Brow Pencil
“This is the key to great brows. Just get it! Great color, fine point and it lasts all day / night. You won’t be disappointed!”
The Brow Experts You Trust
Effortless shaping, long-lasting results, and a natural look—trusted by women for over 20 years
Perfect Pairings, Effortless Beauty
Let us do the picking—our hand-selected bundles help you shop better, save time, and keep your makeup bag full!
Crafted for Every Step of Your Beauty Routine
What started with brows has grown into a full line of beauty essentials—crafted for real women and perfected over two decades
Brows
Eyes
Face & Lips
Billion Dollar Box® Collection
Say goodbye to asymmetrical eyebrows with the Brow Buddy® Kit
Creates an accurate guide for brow shaping
Includes a white pencil to create a map of your brows
Replaces inaccurate, one-size-fits-all brow stencils
Made to fit your unique facial features
The Real Faces of Beauty
Discover how beauty lovers make our products part of their everyday routine
20 Years of Woman-Owned Excellence
Since 2004, BDB has provided solutions to modern beauty challenges with timeless, professional-quality cosmetics.
"It started with credit cards and a strong belief that I could create better brow products for consumers.”
- Natalie Plain, CEO & Founder
Featured In
How can I choose the best shade?
Our blonde shades work best for those with silver, blonde and light brown hair colors. Our taupe shades are the most universal shade and work with light to dark brunettes. Our raven shades are best suited with deep brunette and black hair.
What if I pick the wrong shade?
We are happy to exchange your shade at any time. Please email us at (LINK: sales@billiondollarbrows.com) for any questions.
Where do you ship from?
We ship from Irvine, CA USA
What is the BDB return policy?
If you are unhappy with your purchase for any reason, we offer a 30 day money back guarantee on items purchased through our website.
Are BDB products tested on animals?
BDB is proudly a Leaping Bunny Certified Cruelty-Free company.
This means we do not conduct or commission any animal tests, and BDB products do not use any ingredient or formulation that is tested on animals.
Are BDB products vegan?
All BDB products are proudly BeVeg Vegan Certified.
This means all BDB products, their formulations, ingredient sources, and manufacturing facilities have been third-party audited and approved as BeVeg Vegan Certified.
I am a beauty professional. How do I become an authorized retailer of BDB?
Visit BDB Pro or email us for more information about BDB Pro for salons, studios, and industry professionals.
Are Billion Dollar Brows, Billion Dollar Beauty, and BDB the same company?
Yes. As we expand beyond brows to include beauty, we’ve refreshed our brand name.
You may receive products in packaging with Billion Dollar Brows, Billion Dollar Beauty, or BDB.
Who can I contact about press or partnership inquiries?
Please email us (link: sales@billiondollarbrows.com) with press kits, media inquiries, or partnership opportunities and a member of our team will follow up with available opportunities.
Frequently Asked Questions